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Serac Filling Machines in Australia: Why Buy Through the Official Distributor

Choosing a filling line is a long-term decision. The machine you install today will run for decades, so who supplies it, installs it and keeps it running matters as much as the equipment itself.

Since 2012, Icon Equipment has been the official distributor and service partner for Serac in Australia and New Zealand. Serac has named Icon its Top-Performing partner in the Asia-Pacific region. For Australian manufacturers, that means world-class French filling technology backed by an engineering team in Melbourne, not on the other side of the world.

What Serac brings to your production line

Serac specialises in high-performance filling and capping for products where hygiene, accuracy and shelf life matter most. Through Icon, Australian and New Zealand manufacturers can access:

  • Rotary filling systems for high-speed dairy and beverage lines
  • Net weight filling for precise, repeatable fill volumes
  • Ultra-clean and aseptic filling for extended-shelf-life and shelf-stable products
  • Complete packaging lines, from container preparation to capping

    These systems are used across dairy, beverage, food and pharmaceutical production. Icon’s customers include Fonterra, Lactalis, Saputo and Bega, among more than 500 manufacturers across Australia and New Zealand.

    Why buy Serac through Icon Equipment

    Local engineering, not long-distance support. Icon’s team in Reservoir, Melbourne handles line design, installation, commissioning and after-sales service. When something needs attention, help is in the same time zone.

    Genuine parts and an in-house workshop. Icon stocks spare parts and runs its own workshop, which can manufacture components that are no longer available off the shelf. That keeps older lines running long after their original parts are discontinued.

    Four decades of filling experience. Icon has supplied filling and packaging lines to Australian and New Zealand manufacturers since 1985. That experience helps match the right Serac technology to your product, container and speed.

    One partner for the whole line. Beyond Serac fillers, Icon supplies cappers, labellers, conveyors and end-of-line equipment, so your line is designed and supported as one system.

    Flexible finance. Rent-to-buy and low-doc finance options can make a major line investment easier to plan.

    Frequently asked questions

    Who is the official Serac distributor in Australia? Icon Equipment International, based in Reservoir, Melbourne, has been the official Serac distributor and service partner for Australia and New Zealand since 2012.

    Which industries use Serac filling machines? Serac systems are used mainly in dairy, beverage, food and pharmaceutical production, especially where hygiene and shelf life are critical.

    Can Icon supply spare parts for existing Serac machines? Yes. Icon supplies Serac spare parts and service, and its Melbourne workshop can manufacture parts that are no longer readily available.

    Does Icon install and commission Serac lines? Yes. Icon’s engineering team handles line design, installation, commissioning and ongoing service across Australia and New Zealand.

    Talk to the Serac specialists

    Planning a new dairy or beverage line, or need support for an existing Serac machine? Call Icon Equipment on +61 3 9462 1544 or send an enquiry, and our team will recommend the right solution for your product.

       

      Making the Right Choice

      Icon Equipment is Australia’s leading manufacturer and supplier of liquid filling, capping and packaging machinery, and the official Serac partner for Australia and New Zealand. We’ll be sharing our on-the-ground observations from foodpro 2026 — follow along or get in touch to compare notes.

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        We are your solution!

        With Australia’s business landscape booming, there’s a growing call for top-notch liquid filling machines. That’s where companies like Icon Equipment step in. They’re not just offering machines; they’re providing solutions tailored to the distinct challenges and aspirations of Aussie businesses.

        Contact Icon Equipment today and talk to our professionals for your next filling project! – click here to take action